

INITIO Oud for Greatness
Launched in 2018, this creation was conceived to translate the symbolic power of oud into a modern ritual of luxury. Rooted in French niche perfumery, it brings precious agarwood together with lavender, saffron, nutmeg, patchouli and musk. Rather than following a conventional note pyramid, the composition presents its materials as a bold, genderless ensemble shaped around presence and intention.
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