Hiram Green is one of the most influential figures in contemporary natural perfumery. Born in Canada and now based in the Netherlands, he has redefined what natural fragrances are capable of, proving that they can rival—if not surpass—synthetic creations in complexity, longevity, and artistic expression.

With the launch of his brand in 2013 and the debut of Moon Bloom, he introduced a clear and uncompromising vision: natural perfumery can be bold, rich, and deeply expressive. This intense tuberose composition immediately established him as a perfumer willing to push natural materials to their limits.

Unlike many of his peers, Green did not follow a traditional path through prestigious perfume schools. Instead, he taught himself the craft through experimentation with essential oils, gradually developing a distinctive and independent style.

Free from conventional rules, he works with high concentrations of precious materials, allows extended maturation periods, and refuses to compromise his artistic vision for commercial trends. The result is a body of work that is intense, opulent, and instantly recognizable.

He draws inspiration from music, visual art, and travel. Each fragrance begins with an abstract idea or emotion that gradually evolves into a narrative before any materials are selected. His creative process is driven by experimentation, often involving hundreds of trials, leading to unexpected combinations and distinctive olfactory effects.

Green’s portfolio demonstrates remarkable versatility within the realm of natural perfumery. Hyde, winner of the Art & Olfaction Award, showcases his ability to create a powerful leather fragrance without synthetic ingredients.

Slowdive presents a warm, honeyed composition with a rich and sensual character, while Tryst blends citrus brightness with the sweetness of orange blossom, evoking the memory of springtime orchards. Other creations such as Arbole, Arcadia, and Shangri-La further highlight his talent for translating nature into layered and evocative scent experiences.

All of Green’s perfumes are handcrafted in small batches in his Dutch studio. After blending, they are aged for several months to allow the ingredients to fully harmonize—a rare practice in modern perfumery.

He is deeply committed to sustainability, using only natural, ethically sourced materials and environmentally conscious packaging. His collection is almost entirely vegan, with only minimal exceptions.

Hiram Green has fundamentally reshaped the perception of natural perfumery. He has demonstrated that natural fragrances can be powerful, long-lasting, and highly sophisticated, challenging long-standing assumptions about their limitations. His work continues to inspire a new generation of perfumers to pursue bold, uncompromising visions.