27 87 was founded by Romy Kowalewski, who set out to redefine perfumery with a modern and artistic approach. Originally from Berlin, she moved to Barcelona, where she discovered her passion for fragrance and eventually created her own brand. The name “27 87” comes from her birth date and is reflected in the brand’s distinctive bottle sizes.

At the heart of the brand lies the idea of fragrance as an expression of the present moment. Guided by the motto “No Scent Like the Present,” 27 87 challenges traditional perfumery by focusing on immediacy, individuality, and contemporary emotions. The compositions are experimental, unconventional, and designed to be experienced in a personal way.

Barcelona plays a key role in shaping the brand’s identity. The city’s creative energy, cultural diversity, and artistic heritage are reflected in every fragrance. 27 87 collaborates with local artisans and combines high-quality ingredients with innovative concepts, creating a unique balance between craftsmanship and modernity.

The minimalist bottle design reinforces this philosophy—clean, simple, and focused on essentials. 27 87 represents a new wave of niche perfumery that blends art, emotion, and the spirit of the present.

The fragrance collection of 27 87 is defined by creativity and experimentation, exploring different moods and perspectives. Genetic Bliss is one of the brand’s most iconic creations, built around a molecular structure that adapts uniquely to each wearer’s skin.

#Hashtag captures the essence of the digital age with a distinctive blend of incense, cedarwood, and metallic notes, resulting in a modern and futuristic scent.

Wandervogel evokes freedom and exploration, combining green, aromatic, and marine accords into a fresh and dynamic composition. Elixir de Bombe presents a more intense and provocative side, featuring plum, vanilla, and spicy notes.

Other standout creations such as Hamaca reflect the relaxed atmosphere of a beach escape, while Sonar interprets the energy of a live concert through unexpected accords.

These fragrances embody the DNA of 27 87: modern creativity, experimental thinking, and a strong connection to the present moment. Many of these creations are also available as samples, allowing you to explore them before committing to a full-size bottle.